RAIN RFID Tags: Success Story of Lululemon Athletica

Lululemon Athletica, based in 1998, is a Canadian-based athletic attire retailer. It’s a widespread retailing in-store of yoga pants and different yoga put on. Ranging from a single tiny yoga studio, Lululemon Athletica has seen quite a few successes from the previous few years. Based on Forbes, Lululemon’s inventory was reached as much as 80% in 2019, giving robust competitors to Nike and Below Armour. Being a creator and trendsetter of athleisure attire, it is aware of easy methods to keep match on this rising market. The usage of excellent branding, advertising methods, and digital applied sciences are the highest three causes for Lululemon’s success. Nonetheless, the connection between Lululemon Athletica and RFID expertise began in 2013. Let’s see why Lululemon Athletica wants RAIN RFID tags;

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Why Does Lululemon Use RAIN RFID Tags?

In 2013, Lululemon confronted challenges in re-stocking shipments and merchandise. Since their merchandise have been quickly promoting, and it turned laborious to find out the precise time for re-stocking. To fight this subject, Lululemon Athletica embraced RAIN RFID tags in its provide chain shops. Another causes are as follows;

To Eradicate Disappointer

The corporate doesn’t consider within the idea of the inventory room, and subsequently, they don’t cover merchandise in-store or inventory facilities, not like different retailing shops. They assume that calling merchandise from inventory rooms is like bringing disappointment within the buyer’s thoughts, and as a result of this, they identify merchandise as a disappointer. By equipping the provision chain retailer with RAIN RFID tags, everybody can see merchandise on the gross sales ground and in-store home windows, enabling the corporate to surpass the idea of disappointers.

To Scale back Variety of SKU Decaying

Constant RAIN RFID stock counts and instant replenishment of the inventory cabinets course of allow the Lululemon to scale back the variety of SKU (Inventory Maintaining Unit) decaying within the inventory room greater than 90%.

To Enhance Gross sales Figures

RAIN RFID tags additionally enhance gross sales in vacation seasons. With RFID deployment, instant reloading of merchandise brings the fascinating objects in entrance of the person’s face, and thus they simply purchase them as an alternative of ready to get it from the inventory room.

To Get Advantages from Omnichannel Technique

One other helpful characteristic of RAIN RFID tags is its omnichannel technique. On this technique, retailers create a fully-embedded procuring expertise by means of combining buyer expertise from distributor to mobile-searching choice, and every little thing lies in-between.

To Enhance Stock Accuracy

RAIN RFID program allows the shoppers to examine stock each on-line and offline, which means you could examine stock measurement, form, design and shade simply by sitting in your house or earlier than visiting the lululemon’s retailer. RAIN RFID tags and techniques by NXP is a perfect technique to purchase a excessive order of stock accuracy, even as much as 98%. Consequently, with NXP’s RAIN RFID tags, Lululemon improves the connection with its clients throughout the purpose of buy.

Why Select us

Aggressive & complete

We have now probably the most full RFID IC storage with enhanced manufacturing amenities. Our potential of huge purchases is the premise for having the ability to present a aggressive worth.

Skilled & inventive

Are you on the lookout for the best kind of RFID tag? Or needing an answer to combine custom-made RFID into your product or present system? Be happy to contact us right now and one among our gross sales engineers will attain you to help.